New call of duty5/5/2023 ![]() ![]() My only question here is if this is an expansion to Modern Warfare II, presumably accessed and played through the same game, will Activision once again divide the player base between the haves and have-nots-those players who purchase the new content and those who don’t. If Schreier is correct and Sledgehammer is developing what is essentially a huge DLC with both single and multi-player content that will be “premium” and priced like a full game, then Activision is essentially expanding on its map pack model in a pretty big way on top of the Battle Pass/Seasonal release model. ![]() Under this model, maps were released seasonally and for free and revenue came from optional Battle Pass and Item Shop sales for cosmetics like Operator skins, Weapon Blueprints and so forth (the latter is not entirely cosmetic, either). They later added an Item Shop and loot boxes and so forth, but eventually got rid of the map packs and the loot boxes and followed Fortnite’s footsteps to the Battle Pass model. You could bundle these with your initial game purchase to save money, but if you wanted all the maps you’d have to fork over cash, nearly doubling the cost of the game. In the past, Activision sold map packs to players as DLC for $10-$15 a pack (usually four maps) over the course of a year. This combines a few different concepts into one revenue model. When Activision and Infinity Ward were talking about Call Of Duty: Next they didn’t mention this plan, but it certainly makes sense when you read their financial reports which state: I think it makes a lot of sense for everyone involved, frankly, especially if we get a lot of new content within the Modern Warfare II ecosystem. And sure, you’ll have to pay for another game, but you’d do that anyways if you were buying the next Call Of Duty instead of just a massive expansion to this one. It also means more revenue for Activision, more time for Treyarch to develop the next Black Ops game, and more content for everyone. But it also means a lot of new content-far more maps than we’d get if we only got one or two with each season release every 10-12 weeks (which we’ll still get also). It means players can keep playing the same game with their progression, Operators, Battle Pass goodies and so forth for longer, which is a win. Which actually makes sense on a bunch of different levels. This would extend the lifetime and support for Modern Warfare II beyond the one-year mark while still allowing Activision to sell another premium game in 2023. ![]()
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